Digital Marketing Course in Ghaziabad

Who Will Teach?

The course is led by experienced digital marketers with years of expertise in SEO, social media marketing, Google Ads, and content marketing. They have worked with diverse industries, bringing real-world scenarios and strategies to the classroom.

Key Statistics About Digital Marketing Training

• 93% of online experiences begin with search engines, making SEO vital.
• Social media users worldwide are expected to reach 4.89 billion by 2027.
• Digital marketing skills can increase your earning potential by up to 50%.

Why Choose a Company Over an Institute for Digital Marketing Training?

• Companies provide access to live industry projects, offering practical experience.
• Learning from active professionals gives insights that go beyond theory.
• Training aligns with market demands, preparing you for real challenges.

 

Course Curriculum

1. Introduction to Digital Marketing

• Overview of digital marketing
• Importance and scope of digital marketing
• Career opportunities in digital marketing

2. Website Development Basics

• Introduction to websites and domains
• Creating and managing a WordPress website
• Understanding hosting and SSL

3. Search Engine Optimization (SEO)

• Basics of SEO
• On-page and off-page SEO
• Keyword research and analysis
• Tools for SEO

4. Search Engine Marketing (SEM)

• Introduction to Google Ads
• Campaign setup and optimization
• PPC (Pay-Per-Click) strategies
• Performance tracking

5. Social Media Marketing (SMM)

• Marketing on platforms like Facebook, Instagram, LinkedIn, and X
• Creating and managing ad campaigns
• Content strategy for social media
• Audience targeting and engagement

6. Content Marketing

• Importance of content in digital marketing
• Creating engaging content for blogs, videos, and social media
• Storytelling in content marketing

7. Email Marketing

• Setting up email campaigns
• Tools for email marketing
• Personalization and segmentation

8. Affiliate Marketing

• Basics of affiliate marketing
• Platforms and tools for affiliate marketing
• Earning strategies

9. Web Analytics

• Introduction to Google Analytics
• Tracking and analyzing data
• Measuring ROI in campaigns

10. E-Commerce Marketing

• Strategies for e-commerce platforms
• Product listing optimization
• Running e-commerce ads

11. Mobile Marketing

• Importance of mobile-friendly marketing
• App store optimization (ASO)
• SMS and push notifications

12. Online Reputation Management (ORM)

• Managing online reviews and ratings
• Building and protecting brand reputation

13. Advanced Digital Marketing Tools

• Overview of tools like SEMrush, Ahrefs, and Canva
• Automation tools for marketing

14. Live Projects and Case Studies

• Hands-on training with real campaigns
• Analysis of successful digital marketing strategies

15. Certification and Placement Assistance

• Mock tests and interviews
• Industry-recognized certifications
• Job placement support in Ghaziabad

Placement Support

Adwen Plus helps you connect with top employers in the industry. Placement support includes:

• Resume building assistance
• Mock interviews
• Industry referrals

Course Duration

• Duration: 3 to 6 months, depending on your learning pace.

Course Fee

• Starting at ₹35,000, with installment options available.